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This case story from the insurance industry is included in my upcoming book Going Global on a Shoestring. It represents a scenario where crossing a national border requires substantial [...]

I do not think that “Fake It Till You Make It” is recommended. There are some fundamental values and virtues that you need to nurture when you do not have much else to show off. Many years ago, I [...]

I bought a new Volvo a while ago and was surprised when my insurance company, Topdanmark, declined to take it on. “It needs to be retrofitted with a GPS tracker,” they said. However, [...]

Maintaining a complete ERP system is not considered the prime challenge at RamBase. They have been working in this domain for 25 years and have more standard functionality than their closest [...]

If a book is to end with a recipe, then the author will always start by defining the recipe (based on his research) and subsequently build the book to support it. This represents a serious [...]

It is easy to jump to the conclusion that potential customers that don't get it must be "ignorant." However, blaming our failing sales strategy on the customers may prevent us from making the [...]

The story of how the brothers Erik and Preben Damgaard started their small software company in the basement under their parents’ house and in 18 years created a company for which Microsoft [...]

The story about PLATO is not only interesting, but it will also teach you a lesson or two. It explains the fate of great ideas that are not in sync with the times and how large, well-established [...]

Steve Jobs was commercially successful in being Steve Jobs. Everyone else is better off remaining who they are. A review of Walter Isaacson’s book Steve Jobs: The Exclusive Biography at [...]

The idea was not particularly sophisticated. It was an improvement of something that already existed. The timing and the execution was brilliant. When Erik Damgaard in the summer of 1983 returned [...]