I am currently promoting my upcoming novel, Tumult in Mecca. One of my campaigns offers the Kindle version of the book for free for a limited period (five days). I regularly get this response: [...]
I am happy to announce that today, Tuesday, 27 February 2024, at 09:00 (Central European Time), TBK Publishing and Biased Publication released the book Applying Artificial Intelligence – [...]
In my industry (software) the costs of revenue generation became a genuine headache when the shift from the on-premise pre-paid perpetual license format started to yield to cloud-based subscriptions.
Where to Play may sound like a book for startups - which it also is - but it can be applied by anyone who finds their conversion rates too low or their revenue forecasts too shaky.
Going Global on a Shoestring is a collection of ideas for small experiments that you can try out without risking that the foundation under your company goes up in smoke. It is not the great [...]
It was in the latter half of the 1980s that I realized that it was more efficient to help customers buy than it was to try to sell them. It was not a big revelation that suddenly struck me, but a [...]
If a book is to end with a recipe, then the author will always start by defining the recipe (based on his research) and subsequently build the book to support it. This represents a serious [...]
The story of how the brothers Erik and Preben Damgaard started their small software company in the basement under their parents’ house and in 18 years created a company for which Microsoft [...]