Using a direct go-to-market approach means that we are employing and paying all the resources required for finding, winning, making, keeping and growing happy customers. The benefit of the direct [...]

In a previous “Ready for 2015?” post we recommended performing a quick management team alignment check. This post will recommend that it is important to perform a quick business model check [...]

This is the third post in this “Business Model Generation – The Emperor’s New Clothes?” series. (The first two articles are listed at the end of this post.) We do not claim that [...]

We at TBK Consult help software companies become global market leaders. 50% of our clients seek our assistance before they venture out from their domestic markets, and the other 50% come to us [...]

This post is about the 5th TBK Consult semi-annual Synergy Conference, which took place in Istanbul, Turkey April 15-19, 2013. TBK Consult is a network of senior executives from the software [...]

To read part 1 of this article >> Part 1 Alexander Osterwalder and Yves Pigneur published the book Business Model Generation in 2010. The book is primarily based on Osterwalder’s research [...]

As of today TBK Consult will be supporting the Business Model Generation canvas developed by Alexander Osterwalder & Yves Pigneur.