In this series of posts, I will provide a simple approach for making a fast yet fairly comprehensive assessment of a foreign market (that you have short-listed among the many opportunities [...]
I had a conversation with Marylou Tyler (author of the two best selling books Predictable Revenue and Predictable Prospecting) on the challenges associated with breaking into foreign markets. [...]
In our annual report showing the share of global demand for information technology products and services represented by each of the 226 nations in the world, Turkey has for the first time ever [...]
As information technology companies prepare for global growth the first question to answer is “how?” We discuss these issues in the first three whitepapers in the series named “Entering a Foreign [...]
In several posts we have seen how companies may fail to create early revenue acceleration. Now we turn our attention to a case in which the sales numbers grew solidly.