The quick 10-step shoestring process for becoming a thought leader within your subject matter domain and how to use this position to drive quality traffic from all over the world to your web site.

LinkedIn Publishing is a peripheral supplement to my content marketing activities. It is not the main stage. The marginal cost of reposting material is minimal, and the gain in terms of exposure, [...]

It all started in the summer of 2007, when I was sitting on a camping stool in the warm and salty water among the rocks in the little sleepy fishing village of Prizba on the island of Korcula in [...]

For small businesses and startups, there’s plenty of different bills to worry about before you even consider putting together a marketing budget. But, as they say, “if you’re not growing, you’re [...]

Since I published the whitepaper titled “Social Selling without Situational and Contextual Content is like Partying with Robots” I have received many questions from readers, and in this podcast, [...]

One of my readers recently asked me if I knew any effective ways for generating leads. She was new in a new (yes, two “new”) sales position and found lead generation to be really hard. In the [...]

This series of posts is about the relationship between marketing/sales communication and revenue generation. It is inspired by the sales messages that I receive regularly pushing products and [...]

This series of posts is about the relationship between marketing/sales communication and revenue generation. It is inspired by the sales messages that I receive regularly pushing products and [...]

– Reading time: 4 minutes – This post is from “our own world” and describes the project of renovating the TBK Consult websites. I would be grateful for any comments and suggestions [...]