Loftware launches Chinese language websites to serve customers in the APAC region

 In Industry News
Loftware releases websites in Chinese

Loftware releases websites in Chinese

Loftware, Inc., (Portsmouth, NH, USA) a global leader in Enterprise Labeling Solutions, has launched Simplified and Traditional Chinese websites to serve customers and partners within the APAC region.

Supporting Loftware’s global initiatives, the Chinese language websites empower visitors to leverage Online Resources and information about Loftware Solutions in their native language. This website,, introduces a new design treatment and also provides up-to-date information about Loftware Asia Pacific Pte., Ltd. activities.

Andy Chew, Director of Sales, APAC, Loftware

Andy Chew, Director of Sales, APAC, Loftware

“Loftware is dedicated to working closely with our customers and partners in the APAC region,” commented Andy Chew, Director of Sales, APAC. “This new website affirms our dedication to help leading companies in the region address labeling challenges and maximize supply chain efficiency.”

Visitors can learn about Loftware solutions and services in English, Simplified Chinese, Traditional Chinese, as well as other languages by visiting All Loftware websites focus on Enterprise Labeling and highlight market trends, best practices, industry resources, and insight gleaned from over 5,000 global customers.

“The goal was to build an intuitive microsite for Loftware in the APAC region that allows visitors to navigate with ease and explore Enterprise Labeling while reinforcing Loftware’s leadership position in the industry,” noted Loftware’s Senior Interactive Marketing Manager, Scott Vigneault. “Loftware’s websites offer a common set of visual elements and content strategy. However, these sites focus on best practices and labeling topics that resonate in the APAC region.”

About Loftware
Loftware, Inc. is the global market leader in Enterprise Labeling Solutions with more than 5,000 customers in over 100 countries. Offering the industry’s most comprehensive labeling solution, Loftware’s enterprise software integrates SAP®, Oracle® and other enterprise applications to produce mission-critical barcode labels, documents, and RFID Smart tags across the supply chain. Loftware’s design, native print, and built-in business rules functionality drives topline revenue, increases customer satisfaction, and maximizes supply chain efficiency for customers. With over 25 years of industry leadership, Loftware’s enterprise labeling solutions and best practices enable leading companies to meet their customer-specific and regulatory requirements with unprecedented speed and agility.

Source: Loftware

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