How can you, without making big investments, get the attention of potential customers abroad and make them reach out to you?

It’s a book about how chance, fortune, coincidence and serendipitous opportunities may affect your life and send you in a different direction than the one you had in mind as you started your first job.

The paper is a tool for B2B software companies preparing their international business development plans.

Opportunities present themselves all the time. Picking the winning ones is difficult, but if you go for those that are fun to do, then it doesn’t matter so much if you should fail.

“We have never believed in the value of the traditional office, spending time on commuting and conducting annual performance reviews. We deal with issues here and now and leave it to the [...]

This series of posts discusses how to choose foreign markets in the software industry. Links to previous posts in this series are listed at the end of this post. Entering a foreign market in the [...]

Last week I shared a piece of research with my network by McKinsey on the need for software businesses to grow fast or expect to die slow. There are three areas where I would like to add some [...]

CeBIT in Hannover is the world’s largest ICT trade show and is a showcase for the German ICT industry. Each year a partner country is chosen to showcase the partner country’s ICT industry and to [...]

The UK ICT market is large (£140bn annual spend), open (over 100,000 businesses), has a thriving tech start-up scene, is the destination of choice in Europe for inward investment and speaks [...]

Oxford Economics is a world leader in global forecasting and quantitative analysis for business and government, and a trusted resource for decision-makers seeking independent thinking and [...]